Daily Vitality Chews
A daily multivitamin chew for adult dogs, made with vitamins, minerals and omega-3 to support everyday wellbeing. Soft, chicken-flavoured and easy to give.
Why dogs love them
- A treat they’ll ask for. Soft, chicken and bacon flavoured chews.
- All-in-one daily support. One chew covers four everyday needs: skin and coat, joints, digestion and immune health.
- Everyday support for a happier, healthier dog. A simple daily habit for dogs of every size.
- Easy to give. Feed whole as a treat or crumble over their food.
Daily serving guide
- Up to 13 kg: 2 chews a day
- 14 to 22 kg: 4 chews a day
- 23 to 34 kg: 6 chews a day
- 35 kg and over: 8 chews a day
- Feed whole, crumble onto food, or give as directed by your vet.
- Give daily for best results.
- Each size option is matched to this guide, so every order lasts about a month.
- Always leave fresh water available.
- Suitable for dogs over 12 weeks old.
Good to know
- Daily Vitality Chews are a complementary feed for dogs, not a veterinary medicine.
- They are chicken and bacon flavoured.
- Speak to your vet before use if your dog is pregnant, nursing, has a health condition or takes any medication.
- Store in a cool, dry place with the lid closed, out of reach of children and pets.
- Made in the UK.
What's inside
60 soft chews per tub, 240 g.
Supports
- Healthy skin and coat
- Joint mobility
- Digestion
- Immune health
Flavour: chicken and bacon
Built into every chew.
Healthy skin & coat
Omega-3 fish oil and zinc help keep skin calm and coats soft, glossy and photo-ready.
Digestive support
B-vitamins and fibre help keep tummies settled and daily digestion running smoothly.

Joint mobility
Glucosamine and chondroitin support supple joints for walkies, zoomies and sofa jumps.
Immune support
Antioxidants with vitamins C & E round out your dog's everyday immune defences.
Clean ingredients, nothing hidden.

Salmon oil
Omega-3 EPA & DHA

Pumpkin
Gentle fibre

Brewer's yeast
B vitamins

Vitamin E
Antioxidant

Zinc
Skin & coat

Glucosamine (Shellfish)
Joint support
Made to be taken, every single day.
Soft, chicken-flavoured and sized by weight, because a supplement only does its job if your dog will actually eat it.
soft chews in every tub, so a refill is a monthly job and not a weekly one.
chews a day, matched to your dog's weight rather than a one-size guess.
artificial flavours, fillers or bulking agents anywhere in the formula.
Feeding guide: 2 chews a day up to 13 kg, 4 up to 22 kg, 6 up to 34 kg and 8 over 35 kg. One tub lasts a 10 kg dog around 30 days.
How we compare.
Comparison is against a typical own-brand multivitamin chew sold on the UK high street. Substantiation held on file.
The taste test is their call.
Every chew is soft, chicken flavoured and gone in seconds, because a supplement only works if it actually gets eaten. And if your dog turns their nose up? We refund every penny. That's the Dog Happiness Guarantee.

Pure ingredients.Happy companions.
From farm-fresh proteins to wholesome grains, every recipe is designed to keep tails wagging and purrs going.
Why Pet Parents Choose Vital Paws Co.
Real stories from pet parents who want their furry companions to live healthier, happier lives — with trusted supplements made for their everyday wellness.
“Two weeks in and he still runs to the cupboard when he hears the tub.”
Biscuit· Golden Retriever
“Easy to give with breakfast and no fuss at all, which is a first for us.”
Luna· British Shorthair
“Coat has never been shinier — even the groomer asked what changed.”
Milo· Cockapoo
“Fireworks night was calm in our house for the first time ever.”
Rosie· Cocker Spaniel
“She prances around the house, proudly showing off her new collar.”
Bella· Poodle
“Every evening, he brings me his favourite toy as a gift.”
Max· Labrador
“He curls up next to me now — the perfect cuddle buddy.”
Chloe· Maine Coon
“Zooming around like a puppy again on our morning walks.”
Alfie· Beagle
Questions, answered.
They are an all-in-one daily chew that supports healthy skin and coat, joint mobility, digestion and immune health. They suit healthy dogs who need everyday support.
Every dog is different, so we can’t promise a timeframe. Give them every day as part of their routine for best results.
Yes, from 12 weeks old. Follow the daily serving guide for your puppy’s weight.
They are chicken and bacon flavoured. If your dog has a known food allergy, check the full ingredients under “What’s inside” or ask your vet first.
Speak to your vet first if your dog takes any medication. If you want to combine Daily Vitality with another Vital Paws chew, or with any other supplement, check with your vet first.
Each size option is matched to your dog’s weight, so every order lasts about a month. With Subscribe & Save you get 20% off every delivery and free UK delivery, and you can pause, skip or cancel at any time.